Award Winning Actor Discusses New Book on Being a Man

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Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Justin Baldoni.

On a recent Price of Business show, Host Kevin Price visited with Justin Baldoni about his new book.
According to a statement, “What if we undefined the traditional roles and traits of masculinity and men could realize their potential without any constraints? The new book – MAN ENOUGH – aims to do this by arming readers with new tools and the ability to have understanding and empathy for men, and a provocative reimagining of what it means to be both “man” and “enough.”

Author and change-maker – Justin Baldoni – is known for his starring role on the CW hit series “JANE THE VIRGIN,” as the director of 2019’s box office hit “FIVE FEET APART” (which went on to become CBS Films’ third highest grossing film of all time ) and 2020’s critically praised Disney+ feature film “CLOUDS.”

“The book is both a personal investigation into the current state of masculinity and a meditation on how to be human in the 21st century.

“Fearlessly conversational and candid, Baldoni has followed up his wildly popular TEDTalk (viewed over 8 million times in 26 languages) with this book that explores and uncovers the unwritten rules and messages of masculinity.

“In his late role as an author, Justin Baldoni has penned MAN ENOUGH: UNDEFINING MY MASCULINITY (HarperOne; April 27, 2021). Drawing from his own experience traversing the winding road of growing up male in America – the struggle to be confident enough, smart enough and successful enough – Baldoni’s ultimate goal is to share the connection and joy that can be found for anyone who identifies as male on the journey away from “enough.” A journey instead to a masculinity that is undefined, complex, sensitive, open, and rooted in the connection between the head and the heart.

“Baldoni’s book is written for the boy and man at critical stages in life (the 10 year old, the 18 year old, the 25 year old and so on and so forth). He wrote this book for readers who may find themselves in some of his stories, for men who are hurting and need to be reassured that they are not alone, that there is help, connection, and joy. And he also wrote this book for women to get insight into masculinity and how it may affect men in their lives. He hopes men realize they are enough.”


The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at (scroll down to the bottom of the page).

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